RootAnt and FXstreet are proud to announce a recent partnership to improve the performance of FXStreet White Label products that will enhance speed and productivity for FXstreet Chinese users.
Barcelona, October 9th, 2018 – FXStreet strategically decided to partner with Chinese fintech company RootAnt in order to accelerate their News Feed and Economic Calendar’s data distribution speed as the first stage of their cooperation.
Considering how the Asian market is emerging and increasingly becoming a key market for FXStreet, the Barcelona based Forex company understood the need to improve the network connection speed to China as part of their plans to expand in said market. “The speed of our data was not satisfying to our users in China, so we needed to find a partner to work ‘inside the wall’ as to guarantee proper service, and Rootant seemed like the best option due to their expertise on the matter” Setxi Fernandez, CEO of FXStreet commented. “ To begin with, the speed has already been accelerated by a 205%”. Rootant will continue by applying more data visualization to the raw data and providing personalized news. The fintech company will also serve as product sales representatives in China, distributing initially the News and Economic Calendar products locally for FXStreet, as well as keeping an active role as Technical Reps. “Southeast Asia is an emerging and booming Fintech market, we count ourselves lucky to witness and get involved in its rapid growth, during which new ideas and insights are formed. We feel happy and also obliged to share these newest industrial trends to through our partnership with FXStreet.” CEO of Rootant, Lincoln Yin said.
Both teams believe this cooperation can make a great impact on this emerging market. “By improving the performance of our News & Economic Calendar services in China, we expect to make a more pleasing experience for our users and to have an increasing globalized connection between all markets. And with RootAnt as FXStreet’s product Technical Rep in China we are positive to achieve this goal” Mr Fernandez concluded.
Notes to Editors
FXStreet S.L. was founded in January 2000. As its distinctive trademark, the website has always been proud of its unyielding commitment to provide objective and unbiased information and to enable its users to take better and more confident decisions. On the website, the real-time quotes, news, newsletters and interactive chats with experts from all over the world are among the most well-received content. FXStreet has managed to gain the collaboration of the entire Forex industry, from professional individuals and small companies right up to Forex Brokers and Investment Banks. Besides the main website in English, the website is available in 16 other languages.
RootAnt specializes in helping international financial firms in Asia. With a combination of experts from Finance, Design, technology and international cooperation, RootAnt empowers global financial institutions to transform to a cross-platform, easy to use and user-friendly financial platform with applications & services that improve end user experience, including front-end replacement, application enhancement and gamification. They have offices and teams in Shanghai and Singapore, however, RootAnt cooperates with clients and partners in more than 10 countries, in verticals: Bank, Broker, Asset Investment and Wealth Management. RootAnt also takes the role of representatives in terms of selling products in China making the transaction much more effective and less time-consuming for international companies.
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